Reporting is the part of social media most people dread — numbers, charts, endless screenshots. But the truth is, AI can now do 80% of that work for you.
Here’s a breakdown of the best AI tools for reporting in 2025 (plus a free template if you’re looking for a budget-friendly option).
Best AI Tools for Reporting in 2025
1. Metricool
If you want an all-in-one social reporting tool that’s beginner-friendly, Metricool is the go-to.
- Automatically generates branded reports with charts and comparisons.
- AI-powered performance summaries that highlight wins and losses.
- Works across Instagram, Facebook, TikTok, X, LinkedIn, Google Ads, and more.
Pricing: Free plan available • Paid from $22/month
2. Hootsuite
A veteran in the game, now powered with AI-driven insights.
- Customizable reports with KPIs you choose.
- AI detects performance anomalies (like sudden spikes or drops).
- Collaboration features — great if you’re running an agency with multiple clients.
Pricing: From $99/month
3. Buffer Analyze
Lightweight and perfect for smaller teams.
- Clean, visual reports without overwhelming dashboards.
- AI suggests “best posting times” based on audience engagement.
- Simple export options for client-ready PDFs.
Pricing: From $6/month per channel
4. Lately.ai
This one’s more than just reporting — it uses AI to understand what content actually works.
- Breaks down posts by tone, keywords, and structure to show why something performed well.
- Suggests future content based on historical top-performers.
- Best for brands that post heavily and need insights beyond surface-level metrics.
Pricing: From $39/month
5. Notion + AI
If you love building your own workflows, Notion is a flexible reporting option.
- Create a reporting dashboard where AI writes monthly summaries.
- Combine social stats, ads data, and even campaign notes in one place.
- Highly customizable but requires some setup.
Pricing: Free basic • AI add-on from $10/month
The Budget-Friendly Option (Free Template)
Not ready for subscriptions? Start lean with our Monthly Reporting Template (Google Sheets + Canva).
- Google Sheets Dashboard → Drop in reach, engagement, ad spend; formulas do the math.
- Canva Report Deck → Pre-designed slides, client-ready in minutes.
📥 [Download the Free Monthly Reporting Template]
What’s Next?
Once reporting’s off your plate, you can focus on growth:
- [Engagement Calculator] → Know your true performance in 30 seconds
- [Content Calendar Template] → Plan smarter, not harder
👉 Scale with AI if you’re ready.
👉 Start with our free template if you’re not.
Either way, reporting doesn’t have to be a headache anymore.
